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#BoMaLiving / Women Owned Businesses

Bohemian Mama Announces Elevated In-Person Shopping Experience at The CAMP in Costa Mesa

Bohemian Mama Storefront Now Open at The CAMP in Costa Mesa

Bohemian Mama has opened their first West Coast brick-and-mortar shop at The CAMP in Costa Mesa this summer. The grand opening of Bohemian Mama’s new location is an invitation to all women—not just parents—to shop consciously for themselves and their homes. Celebrity clientele and influencers who frequent the e-commerce site are expected to be in attendance. The address of the new shop is 2981 Bristol Street, Suite B3, Costa Mesa, California 92626.
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International Womens Month

Let's Celebrate International Women's Day

If you’re anything like us, which we think you are, then you think every month should be a little more dedicated to celebrating powerful women. And now that International Women's Day is here, we are going to celebrate a little louder than we do every other month by offering 25% off these four women-owned brands on the Bohemian Mama mobile app until March 17th. We are proud to carry a lot of women-owned and -operated brands with strong missions to sustainability, so in celebration, we are thrilled to highlight four female-owned fashion brands that we love. 

Flynn Skye

Flynn Skye has a special place in our hearts because we know what it’s like to decide to follow your passion without knowing exactly how to do that. Amber Farr started Flynn Skye out of her garage, and while she may not have had design experience, she knew her inspiration was all that she needed. And we are so glad that she took the leap. According to their website, this Venice-California-based line is "made for women by women." They don’t mass produce anything, which means that not only do they focus on keeping their processes sustainable, but you also end up with incredible, unique styles. 


Shop Stillwater the Brand for International Women's Day

When it comes to powerful, inspirational women, Lisa Popp is at the top of our list. She founded her LA-based brand, Stillwater, in 2014 to give women the fashion necessities that they’ve been searching for. Spending her life on both the casual, coast of California and the fast-paced city, she has found a great way to balance out both styles. They sum it up best when they say that Stillwater is “designed for women who live boldly and prefer clean lines.” Of course, besides their mission to dress women in the bold lives they lead, they also are here to protect our planet. They source all of their materials locally and keep every step of the process within 10 miles of their downtown office. 


Shop women-owned brands for Women's History Month

Angela O’Brien first joined the fashion industry as a model but quickly realized that she was ready to be the one creating the products that she was wearing. In 2006, she set off on a yearlong, worldwide journey with her husband, and by the time they arrived back in California, Cleobella was ready to join the world. Inspired by her travels, she wanted to create global-inspired styles, but beyond this, she wanted to make sure that Cleobella collaborated with local artisans to make sure they were given more stable incomes and opportunities. If that wasn’t enough to make you fall in love with this California- and Bali-based brand, they also donate 1% of their profits to empower women around the world. 

Novella Royale

Shop Novella Royale to celebrate Women's History Month

Mary Myers had an early start in the fashion industry as a third-generation seamstress, but she knew she wanted more. While she looks back fondly on her time of designing jewelry for larger brands, it was time for her to take her fate into her own hands and start Novella Royale. Mary now designs four eco-friendly collections a year for Southern California-based Novella Royale, and we are so honored to get to support this stunning female-owned brand. 

If you haven't downloaded our app yet, you can download it on the Apple app store here or on Google Play here and still get 25% off of your purchase from any of these four female-owned brands. 

Happy International Women's Day to all of our favorite ladies!

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Our Story

Our Story


I’m Gina, the founder and CEO of Bohemian Mama. I wanted to take a step back, as we approach our fourth anniversary, to step out from behind the curtain and share a little bit about the brand that is my heart and soul.

Like many women, I experienced severe postpartum depression after my first child, Camilla, was born in 2015. And like a lot of other women, I didn’t talk about it and didn’t call it by name for a long time. I had a long, successful corporate sales career but felt completely unfulfilled and passionless about anything during this time of my life. But I also had an increasing desire to build something of my own, with my daughter in mind, that I could share with her and other mothers like myself who enjoyed fashion and wanted a place to shop sustainable, ethical and organic products. More importantly, I wanted to be able to shop at the same location for my daughter, too, without compromising on quality or style. I remember discussing this with my husband in bed one morning and I believe he was the one who coined the phrase, “Bohemian Mama.” As you might have guessed, that’s where it all began.

I set out with a plan: work as hard as I did during my time at a Fortune 500 company that couldn’t care less about me, but this time, I'm going to do it for myself and see where it could go. I went from feeling completely empty and without direction to suddenly being alive with ideas and inspiration. I started the company while sitting at my kitchen table as my daughter slept, and then I couldn’t stop. I was obsessed with building the brand and my first of three websites, doing all of the shipping out of our garage in Southern California. Bohemian Mama saved my life, and my children continue to inspire me to keep going while supporting other female-owned brands that also want to leave the world a better place by walking a little lighter. 

Fast forward to today, and we now have our second child, Indio, and Camilla is 4! We’ve traveled the world and created our own clothing line, and we also hand-select the most amazing independent brands to share with you all. I was thrilled when I opened a 2,000-square-foot flagship store on the East Coast in 2017, but I couldn’t do this without constant support from my husband, James, and the many women who’ve come before me and taught me so much. 

There’s much more to the story, but I’ll tell you the rest another time. For now, I wanted to share with you how much your support to Bohemian Mama truly means to me and my family. I am forever grateful to be able to share my passion for making women feel amazing in whatever skin they are in, with the convenience of hand-picked, handmade children’s brands to add to your shopping experience. Every single purchase allows this dream to continue and provide support to the many retail partners we work with that are also building a dream. Looking forward to roaring into the new decade with you. Happy holidays and happy New Year to you and yours! 

With love, gratitude and laughter,

xo Gina

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Welcome to the Jungle

Welcome to the Jungle

Learn more about the Bohemian Mama x Moonwater Co. Unique Collaboration handcrafted by artisan women in Guatemala. Your fair trade purchase supports these women.
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